18+ | Commercial Content | T&Cs apply | Wagering and T&Cs apply | Play Responsibly | Advertising Disclosure

Ladbrokes New Customer Offer December 2024 (UK Customers)

ladbrokes promo code UKDown Royal November 2024 Envoi Allen and Darragh O Keeffe win the Ladbrokes Champion Steeplechase Grade 1
Photo Healy Racing
Ladbrokes is a long-standing operator which offers a high-value 400% bonus, giving you the chance to claim £20 in FREE bets when you bet just £5.

Its horse racing service provides comprehensive coverage of the sport and a host of betting specials. It is one of the most revered in the industry with a history of providing betting services for racing enthusiasts.

Ladbrokes Sign Up Offer 2024

New UK customers can claim an excellent Ladbrokes welcome bonus that comes in the form of £20 in free bets. Your initial outlay is fairly low as you only need to stake £5 to get your free bets - that is a substantial 400% bonus.

The Ladbrokes new customer offer rates highly along with the best betting offers in the UK and the service includes the latest odds, markets and features that makes its online betting on horse racing really stand out.

Never miss a race as Ladbrokes covers UK meetings and overseas fixtures with its live streaming service.

Compare the value of bookmaker promo codes

Bet 5 Get 20 compares well to its competitors offering an excellent 400% bonus:

500
BookmakerBonus %Offer
Ladbrokes400Get Labrokes Betting Offer
Betfair500Get Betfair Betting Offer
William Hill R30300Get William Hill Betting Offer
Paddy Power600Get Paddy Power Betting Offer
bet365 IRC365500Get bet365 Betting Offer

Sign up to Ladbrokes in a few simple steps

Horse Racing is one of the options on the main menu on the Ladbrokes Homepage.

Horse racing is a major part of its online operation. When Ladbrokes moved online, racing was still important and is a key feature of the website and app.

Here is a step-by-step guide to claiming the Ladbrokes new customer offer:

  1. Visit the Ladbrokes Homepage and click JOIN.
  2. Enter a Username and Password and an optional bonus code and populate required fields.
  3. Create a Ladbrokes account.
  4. Select horse racing from the list of sports or the main menu.
  5. Select the meeting and race.
  6. Add more selections to the betslip and specify the bet type.
  7. Enter the stake unit and click Place Bet. Once you have placed your qualifying bet, you will be rewarded with your free bets.

Bets include win, place, each way and forecasts. They can be singles, doubles, trebles and accumulators and combination bets with multiple stakes.

After confirmation that the bet has been placed, the customer account balance is updated accordingly. A message will appear if your account does not have sufficient funds to cover the bet.

Bet placement is subject to minimum and maximum stakes. Bet limits at the higher end of the stake range depend on the venue and market.

Discover how to bet on horse racing here.

Check the Ladbrokes terms and conditions for its new customer offer

The new customer offer is subject to the following general Terms & Conditions:

  • New accounts only.
  • Qualifying deposit or bet of £5.
  • Free bets applied as 4 x £5 bets.
  • Odds restrictions at 1/2.
  • Free bets are valid for 7 days.
  • Any winnings from the free bet do not include the stake.

The Ladbrokes welcome offer UK enhances its horse racing betting service. The free bets sit alongside the Ladbrokes horse racing betting odds.

Where did Ladbrokes rank at the UK Bookmaker Awards?

Below you can see that Ladbrokes ranked well at the Bookmaker Awards, most notably for banking, betting experience and welcome bonus which all emerged in the top ten.

Banking#3
Betting Experience #6
Welcome Bonus#7
Customer Service#9
Horse Racing Odds#11
Betting Experience #14
Market Selection#18
Overall#7

The UK Bookmaker Awards are a good pointer to which bookmakers provide the best offers, odds, payment methods and existing customer offers. Inform your decision and take a look at which bookies came out on top.

How should I use my Ladbrokes free bets?

The Ladbrokes free bets will be credited to your account once you have placed the qualifying bet and using your free bet is very simple.

Sign into your account, add your selections to your bet-slip and place your bet using your free bet credit.

If your bet is a winning one, your stake from the bet credits will not be included in your returns.

Find all of today’s best free bets from leading bookmakers here.

Ladbrokes payment methods

Ladbrokes provides a range of payment options for both deposits and withdrawals. The following payment methods are accepted by Ladbrokes:

  • Visa, Visa Debit, Visa Electron, Mastercard, Maestro, Solo debit cards
  • PayPal
  • Paysafecard
  • Google Pay
  • Ladbrokes Grid Card

Ladbrokes Withdrawals

Once your Ladbrokes free bet is wagered, you can then withdraw your winnings as cash if your bet is successful. The return excludes your free bet stake.

Please note, you are not able to withdraw the bets straight to your bank account, it must be wagered first.

Ladbrokes: Betting Markets

Multiple bets

Customers select the meeting and race and click on the odds. Bets are placed at the advertised odds. Bets include singles, multiples and combination bets. One of the most popular combination bets is the Yankee which involves four horses in different races.

Bettors select four horses and combine them in six doubles, four trebles and one accumulator. Therefore, there are 11 bets in a win Yankee and 22 bets in an each-way Yankee.

Other popular combination bets include the Canadian, Lucky 15, Patent and Lucky 31. These bets have full coverage of the potential combinations.

Ladbrokes horse racing customers can also place the following forecast bets: Straight Forecast, Reversed Forecast and Tricast. The Tote Placepot and Jackpot are pool bets which are also available with Ladbrokes.

Trainer and jockey betting markets

The Ladbrokes horse racing betting service also features special markets. The most popular markets are the champion jockey and trainer on the Flat and over jumps. Other popular markets include the number of finishers in specific races and the winning margin.

Ladbrokes horse betting also includes the number of winners for a named jockey at a meeting.

Ante-post betting

The Ladbrokes horse betting service also offers ante-post markets. Customers can place bets on future races and meetings. The most popular ante-post bets are on races at the Cheltenham festival and Royal Ascot. Ladbrokes also offers ante-post betting on standalone races such as the Grand National over jumps and the Derby on the Flat.

In addition to the welcome bonus, Ladbrokes offer ongoing promotions for existing customers which enhance the betting odds and markets. The company enhances the odds for selected horses, usually running in a major race.

Bets are settled at the normal odds and the enhanced portions of the odds may be paid out in the form of free bets. General and specific Terms & Conditions apply.

Covering the biggest horse racing events

The biggest Ladbrokes race of the year for betting is the Grand National, which takes place at Aintree Racecourse near Liverpool in April. It is known as the People’s Race because it attracts once-a-year punters to Ladbrokes who offer a comprehensive betting service on the race.

The following major international races are covered in the Ladbrokes horse racing odds:

  • Dubai World Cup
  • Melbourne Cup
  • Kentucky Derby
  • Breeders’ Cup
  • Japan Cup
  • Prix de l’Arc de Triomphe

Customers can choose to have bets settled at Ladbrokes fixed odds or Pari Mutuel odds. These international races are shown live on free-to-view television or subscription channels. The channels are dedicated to horse racing in the UK and Ireland and other parts of the world.

Ladbrokes Horse Racing Betting Odds
Image captured on 24th February 2021 from Ladbrokes

Ladbrokes Existing Customer Promotions

Best Odds Guaranteed

How does this Ladbrokes offer work? When bettors take a price before racing and the starting price is different, bets are settled at the best odds. This concession is valid for horse racing meetings in the UK and Ireland.

The offer applies from 8am on the day of the race. There are no odds and staking restrictions or wagering requirements. BOG is also on offer for selected international races.

Extra Places

As part of the horse racing Ladbrokes service, each-way bets are settled in line with standard place terms. The number of places depends on the number of runners and the type of race.

Ladbrokes pays out on the first four places for handicaps with 16 or more runners. An example of an extra-places offer is such a race and Ladbrokes offers five or six places.

Matched Free Bet

Place a win or each-way single bet on any Horse Racing and get a Matched Free Bet up to £/€5 to use on any Horse Racing

    1. Opt into the offer

    2. Place a qualifying bet up to £/€5 on any Horse Racing with Min Odds of 1/4.

    3. We’ll instantly match your total stake up to £/€5 as a Free Bet on any Horse Racing.ÃÆ’¢€ÃƒÆ’â€Å¡Ãƒâ€šÃ‚¯ Full T&Cs apply

Only Spins and Horses

Bet £5 or more in a single bet on the day’s selected race to qualify for 10 Free Spins on Big Bass Floats My Boat, Big Bass Amazon Xtreme, Big Bass Splash and/or Big Bass Bonanza.

Full T&Cs apply

Best Ladbrokes Features

The Ladbrokes horse race betting service includes the following popular features:

Live Streaming

Registered account holders can watch live coverage of Ireland and UK racing as part of the Ladbrokes horse racing service. Customers must log in and place a qualifying bet to gain access. The coverage begins just before the start of the race and closes soon after the finish. There is commentary but very little in terms of a preview or analysis.

Live Commentary

Customers can enjoy audio coverage of a race in terms of live commentary. The service is free and available for every race in Ireland and the UK. There is not much pre-race or post-race content. The service begins as the horses arrive at the start, and concludes not long after they cross the finishing line at the end of the race.

Form And Tips

The Ladbrokes horse racing service features form and tips for racing in the UK and Ireland. The leading contenders in Ladbrokes betting are given a star rating which reflects their suitability to the race. The site lists the selections from a number of prominent tipsters. The course layout is displayed which enhances the form and tips service which is part of the Ladbrokes horse racing offer.

Ladbrokes: Pros and Cons

Ladbrokes pros:

  • A wide range of horse racing offers, including its new customer offer which presents a 400% bonus.
  • Best Odds Guaranteed is offered from 8am every day.
  • Straightforward interface for those new to horse racing.
  • Live streaming - watch all 28 races at the Cheltenham Festival live while you are on the go.

Ladbrokes cons:

  • No 24-hour customer support.

FAQ: Ladbrokes free bets and betting offers

Here are the answers to some common questions about Ladbrokes horse racing betting:

Is the Ladbrokes new customer offer worth signing up for?

Absolutely yes. Bet just £5 to get £20 in free bets to wager on any race of your choice.

Is Ladbrokes a Good Site for Betting on Horse Racing?

The Ladbrokes racing coverage is outstanding with no major flaws or absent features.

How Do I Place a Bet on Ladbrokes?

You login into a registered account and select the market. Clicking on the odds displays the betslip where you specify the type of bet and stake.

What Horse Racing Events Can I Bet on at Ladbrokes?

The Ladbrokes horse racing odds include the Cheltenham Festival, Grand National, Royal Ascot and Derby. The Melbourne Cup and Prix de l’Arc de Triomphe are popular overseas betting races. Ladbrokes also offers markets on all UK and Irish races each day.

How Do I Claim the Ladbrokes Welcome Offer?

New customers must place a qualifying bet to claim the Ladbrokes welcome offer. The offer is subject to general and specific Terms & Conditions.

Can I Watch Horse Racing on Ladbrokes?

Ladbrokes streams live racing to customers in the United Kingdom who have met the qualifying conditions which involves placing a bet.

What Safer Gambling Tools Does The Operator Have Available?

Ladbrokes offers many safer gambling options in case you need to use them: Deposit limits, deposit curfew, reality check, time-out, self exclusion, gambling blocks, max state limit, play breaks, account closure and reopening and self assessment tool.

Learn more on the Ladbrokes safer gambling tools page.

Ladbrokes Horse Racing Betting Verdict

The Ladbrokes horse betting offer can hardly be faulted because it provides an excellent service with very few missing features. The coverage of overseas meetings is excellent and the UK and Ireland programme is one of the best in online gambling.

Ladbrokes provides a good all-round horse racing betting service for customers in the UK.

There is excellent value in the odds in pre-race markets which are enhanced by the best odds Guaranteed price promise and Extra Places. Customers can enjoy an excellent all-round Ladbrokes horse racing service.

Please ensure you play responsibly when choosing to gamble. Always take time to read the operator’s T&Cs and ensure you understand them correctly before committing to an account, or when signing up for an offer or promotion.

Further Reading