Keith Fallon, Tim Husbands and Ciera Callanan launch the sponsorship partnership
Mercedes—Benz Ballsbridge have been announced as the Official Car Partner to day one of Irish Champions Festival at Leopardstown Racecourse.
Having first made its debut with Leopardstown Racecourse as Official Car Partner to the Leopardstown Christmas Festival, this partnership will now expand to day one of Irish Champions Festival at Leopardstown Racecourse, Saturday 14th September
Much like the Mercedes-Benz brand, flat racing is synonymous with high performance, speed and precision. Irish Champions Festival is a two day flat fixture boasting a prize fund of over €4.5 million across the weekend. The weekend is the flagship flat fixture in the Irish calendar attracting international runners, riders and connections.
Racing at Leopardstown features five Group races including the Royal Bahrain Irish Champion Stakes. The Royal Bahrain Irish Champion Stakes is regularly rated as one of the World's top flat races with past winners including Auguste Rodin, Magical, Golden Horn and Sea The Stars.
Racegoers on day one of Irish Champions Festival can expect to see prestigious Mercedes—Benz car models displayed around the enclosure, including all-electric models, hybrid as well as petrol & diesel models. In addition to Mercedes—Benz car displays, Mercedes—Benz Ballsbridge will have an onsite presence on the day, with opportunities to meet the Mercedes-Benz Ballsbridge team.
Gerard Lynch, Managing Director of MSL Motor Group commented: “We, at Mercedes-Benz Ballsbridge, are delighted to partner with the Leopardstown Racecourse again, this time for the Irish Champions Festival on September 14th. Following on from our successful association at the Christmas Festival we are thrilled to be back again, showcasing our luxurious Mercedes-Benz models. We look forward to being part of an exceptional day of racing and celebrating flat racings passion and dedication that is synonymous with the Irish Champions Festival. Mercedes-Benz Ballsbridge is excited to grow our partnership with the Leopardstown Racecourse into the future."
Tim Husbands, CEO of Leopardstown Racecourse said: “Following a successful partnership at the Christmas Festival we are delighted to announce that Mercedes-Benz Ballsbridge have extended the partnership on the flat racing side, by coming on board as Official Car Partner to day one of Irish Champions Festival.”
“Irish Champions Festival is our flagship flat event with the feature race, the Royal Bahrain Irish Champion Stakes having a prize fund of €1.25 million on offer. We look forward to seeing the iconic luxury Mercedes-Benz models on display within the enclosure on September 14th. Huge thanks to the team at Mercedes-Benz Ballsbridge, and we look forward to growing this exciting partnership.”
